Play Here ! To date, this has been my most successful game, earning me about $900 and accumulating around 700,000 views after about four months (more on this later). Modest amounts compared to successful flash games, sure, but quite an accomplishment for a broke college kid. The coding and art were both done by me, while the music was done by a talented girl who goes by Morphone. As far as how long it took, I’d say ballpark 2-3 months. It was my fourth or so completed game. But, enough of the numbers.

The ‘lowlife’ was originally a pothead.
What Went Wrong
1. Design
I didn’t start this project with a design document, with though-out ideas of what a player would want, or even with much of a goal for the player. Instead, I just started working on something that seemed fun and then winged it. This turned out to be terrible when it came to explaining to players/friends what the game was about and it’s purpose. “Well .. you’re supposed to go to class and parties .. and stuff ..” Wow, I’m sold!
Basically, there was no goal. There were no incentives to finish. And it wasn’t open-ended in a good way, like Minecraft, it was just a bit too much on the pointless side. Alas, I can’t travel back in time. But if I could, I would start off the project with a design document and stick to it, which is at least a very good lesson learned.
2. Art
Like I said earlier, I handled all the art. The problem with that is that I’m a programmer by trade, so I was learning as I went. I haven’t gotten too many complaints on the graphics, but they’re obviously about five years behind the times. Though, I think I did learn pretty quickly. It was quite a step up from Hungry Dino.

Acceptable graphics I suppose.
I’m hesitant to complete another project with my art alone, but hopefully I’ll learn the same amount as I did last time and be able to come up with something worth selling. If you’re an artist reading this who wants to collab and split the income, don’t hesitate to contact me!
3. Time
I suppose this could time in with design, but I ended up spending far too much time on this project, changing it over and over again. I actually started a little bit less than a year ago, drew most of the backgrounds for it, and then shelved it for like six months until I picked it up again. It’s really nice to get it out there finally.
Like I said, I’m sure that if I had planned it out .. at all, then it would’ve been much quicker. Or maybe I’m just a terrible procrastinator and am blaming external factors.
What Went Right
1. Humour
Or, humor, if you will. All of the dialog was certainly appropriate since I am indeed a student at community college. At any rate, it’s one of the only things I’ve gotten compliments on, so I’m proud of it. I’m generally not a fan of trying to win over the player with over-the-top humor, but it seemed like a good fit for this type of game.

Some drug-related dialogue “slipped through the cracks”.
2. Polish/Bugs
Now, there’s always room for improvement. But, to my standards, I really pulled it together at the end. It’s definitely difficult to make a game presentable and user-friendly. There’s plenty of examples of games that don’t pull it off however, and they’re good motivation to get it done so that your game doesn’t end up a piece of crap like that.
There were of course a bug or two found (a pretty bad one at that haha), but I fixed just about all of them. It’s as close to perfect as I think I could’ve come in the amount of time bug-wise.
3. Nothing
Yeah, that’s it. Maybe I’m being pessimistic, but I don’t feel like I did much else right.
Numbers
So, let’s go over how much I’ve made so far (a week) from the game.
Primary Sponsorship: $400
Which after paypal ends up at about 380 and then 10% of the $400, so $40, is requested by Flash Game License as commission for helping me sell the game so it ends up at about $340. I may request wire transfers in the future. Twenty bucks lost is a bit much.
License: $250
I think about 20 dollars were lost through paypal, so let’s say 230.
CPMstar Ads: $325
From about 725,000 views. So about a $0.45 eCPM. There were 7600 clicks, and a 2.5% conversion ratio (which stayed very constant throughout).
Total Income: ~$895
The sponsorship took about three weeks to come in, which had me worried, and there was only ever one bid on it. Big thanks to Ira over at OneMoreLevel for that, as he saw potential in the game. I earned a bit more than I expected overall (with more potential still in ad money) so I’m quite happy about that, but I’m definitely going to aim to earn a bit more next time.
Thanks for reading! Farewell.
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